BUSN8590 Managing Multinational Enterprise
Assignment Task
The objective of this task is to challenge the students to individually develop a Scientific Narrative Review (SNR), AKA Narrative Review of Scientific Evidence, in the realm of International Business (IB), covering one or more topics included in the program of the course that must be found in the Module Guide ( MG ) with a maximum of 3000 words. An SNR-IB refers to data-driven storytelling to explain, for example, the evolution of decision-making in multinational enterprises, global market trends, economic forecasts, consumer behaviour, and other relevant topics in international business. It might be worth considering further development of the initial coursework that was completed for the group presentation. By presenting information in the form of a narrative, researchers, analysts, and business professionals can make complex concepts more relatable and more accessible to comprehend for a broader audience. This tool, frequently utilized in Psychology, can enhance understanding, engagement, and decision-making in international business. Additional information and an example can be found in the following references:
- Baumeister & Leary (1997), Writing narrative literature reviews. Review of General Psychology, 3(1), 311-320.
- Kohn, Spencer C. and de Visser, Ewart J. and Wiese, Eva and Lee, Yi-Ching and Shaw, Tyler H. (2021). Measurement of trust in automation: A narrative review and reference guide. Fontiers in Psychology, 12, 604977.
BUSN8590 Managing Multinational Enterprise
To support their arguments, students must use relevant academic literature, which must include papers published in journals like the Journal of International Business Studies, International Business Review, Journal of World Business, and Management International Review, i.e., preferentially classified with a minimum of 3 in the CABS (Certified Association of Business Schools). While occasional textbook references are acceptable, students should primarily use textbooks to understand the key concepts, variables, and themes of the area under investigation. Students are encouraged to explore the vast amount of material accessible through online databases on the university’s library site. APA.