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October 13, 2023

Pricing and Consumer Targeting

Assignment Details

This assignment builds upon your work in Units 1, 2, and 3.

The board of directors and chief marketing officer (CMO) are sitting in on the weekly meeting you have with your team. You have decided to make a five-page informational brochure for the team to follow along as you discuss the basic microeconomic theory and its devotion to the relationship between price and demand and value-based pricing, including the concepts of value-in-use and value-in-exchange, which is increasingly popular. You are also discussing the many touchpoints a consumer requires before they are converted into a customer.

Your 5-page informational brochure will include the following:

Role of pricing decisions on the overall company and marketing strategies
Value-based pricing (value-in-use and value-in-exchange)
Price skimming and penetration
Management of international distribution channels and logistics
Mass customization
Five aspects of communication
Social media mix
Viral marketing as a viable marketing tactic that can deliver positive return on investment (ROI)

Pricing and Consumer Targeting

Deliverable Requirements

Your 5-page informational brochure must be in APA formatting while using Chapters 10, 11, 12, 13, and 14 of your textbook as the first source and four other outside sources, for a total of five sources.

Submitting your assignment in APA format means, at a minimum, you will need the following:

Title page: Remember the running head. The title should be in all capitals.

Length: 5 pages minimum

Pricing and Consumer Targeting

Body: This begins on the page following the title page and must be double-spaced (be careful not to triple- or quadruple-space between paragraphs). The typeface should be 12-pt. Times Roman or 12-pt. Courier in regular black type. Do not use color, bold type, or italics, except as required for APA-level headings and references. The deliverable length of the body of your paper for this assignment is 5 pages. In-body academic citations to support your decisions and analysis are required. A variety of academic sources is encouraged.

Reference page: References that align with your in-body academic sources are listed on the final page of your paper. The references must be in APA format using appropriate spacing, hanging indent, italics, and uppercase and lowercase usage as appropriate for the type of resource used. Remember, the Reference page is not a bibliography but a further listing of the abbreviated in-body citations used in the paper. Every referenced item must have a corresponding in-body citation.

October 13, 2023

Literature Assignment Paper

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Literature Assignment Paper

Question 1

What are the goals of costume design?

Why do productions need intimacy choreographers/directors?

What are some elements that are common between fight choreography, lighting design, and costume design?

Read the beginning of the “Blues for An Alabama Sky” script – (u can just look up summary for start of script)

Describe how you might think about the costume design principles of “Rhythym and Unity” (pg. 290) for this cast. What elements would you use in the design to achieve those principles?

How would you indicate the passage of time in Blues with onstage lighting?

Question 2

Be sure to use these references for this question

Direct link: https://perspectives.pressbooks.com/chapter/economics/

https://www.youtube.com/watch?time_continue=2&v=ZAnnZU2D1GI&embeds_referring_euri=https%3A%2F%2Fnewlearn.govst.edu%2Fwebapps%2Fblackboard%2Fexecute%2FdisplayLearningUnit%3Fcourse_id%3D_18531_1%26content_id%3D_1655084_1&source_ve_path=MjM4NTE&feature=emb_title

Why are the economic activities of people like the fair trade coffee farmers described in this chapter challenging to characterize? What benefits do the coffee farmers hope to achieve by participating in a fair trade cooperative? Why would participating in the global economy actually make these farming families more independent?

Literature Assignment Paper

Question 1

What are the goals of costume design?

Why do productions need intimacy choreographers/directors?

What are some elements that are common between fight choreography, lighting design, and costume design?

Read the beginning of the “Blues for An Alabama Sky” script – (u can just look up summary for start of script)

Describe how you might think about the costume design principles of “Rhythym and Unity” (pg. 290) for this cast. What elements would you use in the design to achieve those principles?

How would you indicate the passage of time in Blues with onstage lighting?

Question 2

Be sure to use these references for this question

Direct link: https://perspectives.pressbooks.com/chapter/economics/

Why are the economic activities of people like the fair-trade coffee farmers described in this chapter challenging to characterize? What benefits do the coffee farmers hope to achieve by participating in a fair-trade cooperative? Why would participating in the global economy actually make these farming families more independent? Use APA referencing style.

October 13, 2023

Healthcare Reimbursement Essay

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Healthcare Reimbursement Essay

Instructions

Healthcare is reimbursed in a variety of ways. The prospective payment method is one of those ways. This paper will be about the prospective payment method where diagnosis-related groupings (DRGs) forms the basis for payment.

Research and explain the origin, purpose, and description of DRGs.

Include what payment is based on.

Identify the benefits and problems with reimbursement via this method.

Explain how you as a nurse-manager can help manage costs and maximize your facility’s reimbursement from DRGs.

The paper should contain an opening, a body, and a conclusion, and be 3-4 pages long.

Page requirement does not include the title or references page(s)

3-4 professional references are required.

Healthcare Reimbursement Essay

Instructions

Research and explain the origin, purpose, and description of DRGs.

Include what payment is based on.

Identify the benefits and problems with reimbursement via this method.

Explain how you as a nurse-manager can help manage costs and maximize your facility’s reimbursement from DRGs.

The paper should contain an opening, a body, and a conclusion, and be 3-4 pages long.

Page requirement does not include the title or references page(s)

3-4 professional references are required.

Healthcare Reimbursement Essay

Instructions

Research and explain the origin, purpose, and description of DRGs.

Include what payment is based on.

Identify the benefits and problems with reimbursement via this method.

Explain how you as a nurse-manager can help manage costs and maximize your facility’s reimbursement from DRGs.

The paper should contain an opening, a body, and a conclusion, and be 3-4 pages long.

Page requirement does not include the title or references page(s)

3-4 professional references are required. Use APA referencing style.

October 13, 2023

Dietary Reference Intakes (DRI)

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Dietary Reference Intakes (DRI)

To prepare for the live classroom session and your written submission, use your chapter readings and course materials.

The focus for this live classroom is on Dietary Reference Intakes (DRI). You can review information about DRI at

https://www.nal.usda.gov/fnic/dietary-reference-intakes

Complete the Interactive DRI on yourself. Go to https://www.nal.usda.gov/fnic/dri-calculator/

Be prepared to answer the following questions:

What are the three components of the DRI?

Describe how RDA, AI, and UL influence health?

After reviewing your results on the Interactive DRI, how well are you meeting the RDAs suggested?

What two changes can you make to improve?

After the live classroom discussion, submit written answers to the above questions.

To prepare for the live classroom session and your written submission, use your chapter readings and course materials.

The focus for this live classroom is on Dietary Reference Intakes (DRI). You can review information about DRI at

https://www.nal.usda.gov/fnic/dietary-reference-intakes

Complete the Interactive DRI on yourself. Go to https://www.nal.usda.gov/fnic/dri-calculator/

Be prepared to answer the following questions:

What are the three components of the DRI?

Describe how RDA, AI, and UL influence health?

After reviewing your results on the Interactive DRI, how well are you meeting the RDAs suggested?

What two changes can you make to improve?

After the live classroom discussion, submit written answers to the above questions.

DRI

To prepare for the live classroom session and your written submission, use your chapter readings and course materials.

The focus for this live classroom is on Dietary Reference Intakes (DRI). You can review information about DRI at

https://www.nal.usda.gov/fnic/dietary-reference-intakes

Complete the Interactive DRI on yourself. Go to https://www.nal.usda.gov/fnic/dri-calculator/

Be prepared to answer the following questions:

What are the three components of the DRI?

Describe how RDA, AI, and UL influence health?

After reviewing your results on the Interactive DRI, how well are you meeting the RDAs suggested?

What two changes can you make to improve?

After the live classroom discussion, submit written answers to the above questions. Use APA referencing style.

October 13, 2023

Complexity and Contingency

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Complexity and Contingency

Based on your reading in the webtext, select one of the following thesis statements. Your response should be two to three paragraphs in length.

The Alaska Native Claims Settlement Act (ANCSA) and the Native corporation system have been good for Alaska Natives.

ANCSA and the Native corporation system have been bad for Alaska Natives.

Next, revise the statement you have chosen to reflect the complexity of the historical events surrounding this issue. Provide specific examples of how ANCSA and the Native corporation system have had a positive or negative impact—or perhaps both—on Alaska Natives. Further illustrate the complexity of this issue by showing how the passage of ANCSA was contingent on at least three historical events or forces. In response to your peers, reflect on their revised statement. Describe the ways you find it shows the complexity of the event, and provide a suggestion for how they can further develop the statement or the supporting examples.

Complexity and Contingency

Based on your reading in the webtext, select one of the following thesis statements. Your response should be two to three paragraphs in length.

The Alaska Native Claims Settlement Act (ANCSA) and the Native corporation system have been good for Alaska Natives.

ANCSA and the Native corporation system have been bad for Alaska Natives.

October 10, 2023

Disease Survey Assignment

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Disease Survey Assignment

Please read and complete your final as described in the attached rubric, as a Word Document or PDF, and upload it to Bb; by the due date and time for this assessment as stated in your syllabus. No late submissions will be accepted.

The documents that you submit for your final need to address the following diagnoses:

Diabetes – you may focus on one type or compare the two, it is your choice.
Spina Bifida – depending on where the lesion is determines the impact of this diagnosis, cover it in a comprehensive manner do not focus on the lesion being at one particular location for the first part of the assessment; if you want to, you focus on where the lesion is located for your patient when you describe patient needs etc.

Disease Survey Assignment

The documents that you submit for your final need to address the following diagnoses:

Diabetes – you may focus on one type or compare the two, it is your choice.
Spina Bifida – depending on where the lesion is determines the impact of this diagnosis, cover it in a comprehensive manner do not focus on the lesion being at one particular location for the first part of the assessment; if you want to, you focus on where the lesion is located for your patient when you describe patient needs etc.

Disease Survey Assignment

The documents that you submit for your final need to address the following diagnoses:

Diabetes – you may focus on one type or compare the two, it is your choice.
Spina Bifida – depending on where the lesion is determines the impact of this diagnosis, cover it in a comprehensive manner do not focus on the lesion being at one particular location for the first part of the assessment; if you want to, you focus on where the lesion is located for your patient when you describe patient needs etc. Use APA referencing style.

October 10, 2023

Health and Aging Concern

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Health and Aging Concern

Search for a professional journal article related to a health and aging issue of interest to the student. For example, a student who wants to be a Physical Therapist may wish to research a Physical Therapy journal and gain insight into a recent study on stroke rehabilitation while a Nursing student may wish to research quality of care in acute care settings. You are free to choose a journal article on a topic of your choosing that also relates to health issues among the older population. will be responsible for the following:

1-Selecting and carefully reading a recent (2015 to current) article on a topic of their interest. This needs to be downloaded as a pdf article and uploaded with the assignment to the assignment dropbox.

2-Condensing the key points of the article into a 2-page summary in their own words (using APA formatting). This must be done using full sentences and paragraphs. Bulleted lists are not acceptable for this assignment.

3-The student must then type a 1-2 page paper in which they describe why this topic is important and what they found interesting about the reviewed article.

Health and Aging Concern

3-The student must then type a 1-2 page paper in which they describe why this topic is important and what they found interesting about the reviewed article.

October 10, 2023

Non-Traditional College Students

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Non-Traditional College Students. Some educational critics believe that non-traditional college students (students who are older than the general student population, who are financially independent, and who deferred enrollment after high school) are more likely to succeed than traditional college students (students who are 18-21 years old, who are financially dependent on their families, and who go straight from high school to college). These critics believe that younger students are too immature and too unmotivated to achieve as older students do. Do you agree with this? Argue for or against this idea using your own personal experience as support. Use APA referencing style.

Some educational critics believe that non-traditional college students (students who are older than the general student population, who are financially independent, and who deferred enrollment after high school) are more likely to succeed than traditional college students (students who are 18-21 years old, who are financially dependent on their families, and who go straight from high school to college). These critics believe that younger students are too immature and too unmotivated to achieve as older students do. Do you agree with this? Argue for or against this idea using your own personal experience as support. Use APA referencing style.

October 10, 2023

Healthcare Company Analysis

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Healthcare Company Analysis

During the course, you have done a thorough analysis of a company and the health care subsector in which the company operates now is the time to look at all your findings and insights and frame the situation of the company in terms of cost, access, and quality. Specifically:

Are there any major cost-containment policies or practices from private insurers or the government that affect your company? Are there any internal/ competitive forces that are trying to do the same?

How does your company (and industry) is assessed in terms of its ability to offer access to all populations?

What kind of quality assessment and assurance is done? Are there any positive or negative stories about the quality of health care services of the organization?

Healthcare Company Analysis

Are there any major cost-containment policies or practices from private insurers or the government that affect your company? Are there any internal/ competitive forces that are trying to do the same?

How does your company (and industry) is assessed in terms of its ability to offer access to all populations?

What kind of quality assessment and assurance is done? Are there any positive or negative stories about the quality of health care services of the organization?

Healthcare Company Analysis

Are there any major cost-containment policies or practices from private insurers or the government that affect your company? Are there any internal/ competitive forces that are trying to do the same?

How does your company (and industry) is assessed in terms of its ability to offer access to all populations?

What kind of quality assessment and assurance is done? Are there any positive or negative stories about the quality of health care services of the organization? Use APA referencing style.

October 10, 2023

Financial Options – Lease /Purchase

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Financial Options – Lease /Purchase

FIN 320 Project Two Financial Assumptions

When a business needs to invest, it’s important to look at financial options. This is true for simple purchases, such as a new piece of equipment. And it is true for complex purchases, such as a new business. Business leaders must estimate cash flows from an investment and use the net present value (NPV) method to figure out if the investment is worthwhile.

Financial Option 1:

Financial Options – Lease /Purchase. Purchase a $10 Million Building Rationale for investment: The business is considering environmental, social, and corporate governance (ESG) factors as part of its investment in a new building for its headquarters. The building itself will be a Leadership in Energy and Environmental Design (LEED)-certified building. However, the new site currently has a large, inactive gas station that sold both gasoline and diesel fuel. The new site also has a large repair facility that was used for deliveries and tractor-trailer trucks for more than 50 years. Some restoration was performed on the site, but the previous owner ran out of funds before they could bring the site up to LEED standards. Four large fuel tanks remain on the site, and they will also need to be addressed per LEED standards. Assumptions to consider:

$10 million cash purchase
Building generates additional net profits after tax of $1.25 million per year
20 year expected useful life of building
Salvage value: $1.5 million
Discount rate is 10% Financial Option 2:

Financial Options – Lease /Purchase. Lease of $25 Million in Equipment Rationale for investment: The business’s current equipment is efficient, but it uses a lot of electricity. The production line also creates significant waste material, including waste plastics. The business is looking into leasing newer, more environmentally friendly equipment that will still allow it to be at least as efficient in production as it is now.

Assumptions to consider:

Annual cash flows generated with equipment: $4 million
Discount rate is 12%
15-year useful life
No salvage value

Financial Option 3:

$30 Million Investment in Bonds Rationale for investment: The business is offering these bonds for sale contracts with another business in China to assemble computer parts. The Chinese business has used child labor in the past, but it claims it has stopped this practice. However, the U.S. business selling these bonds has not investigated to verify whether these claims are true. Use APA referencing style. 2 Assumptions to consider:

10-year bond
8% coupon
Priced at a discount: $95
Discount rate is 9%

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